The marketing department at Lifonic is a powerhouse on its own. It conceptualizes important strategies for every brand that is managed and looked after by an individual team of experienced marketers.
The brand teams are responsible to drive sales through effective marketing strategies by designing various promotional tools aimed at the target audience of each brand. They collaborate with external partners and suppliers to monitor the performance of products at the retail front to achieve respective targets.
As a prudent company, the brand team takes a great measure at maintaining healthy presence at all media fronts to create powerful talking points with the consumers. This has helped us evolve becoming a consumer centric company to be better able to understand our target audiences.
Moreover, we believe in ethical form of promoting our brands, hence our marketing campaigns always support social causes, our consumers love to associate with.
